Tip #1: Think strategically... not structurally. When creating your resume, you need to think strategically. The trap is people think structurally and think that filling in the blanks is what makes a resume and so they hope for the best. Here are questions to ponder on when thinking strategically:
There are 2 key things that you need to know about your resume and LinkedIn profile:
Do more than list your MBA. Showcase your MBA, don’t just mention it:
The interview is the sales opportunity that you've been waiting for to truly differentiate yourself from other candidates in ways that a resume cannot. I will share with you tips and strategies to follow when preparing for an interview performance that will help make yourself memorable, establish trust and confidence, stand out from the competition and strongly communicate your value to the interviewer.
This presentation covers what is going to make the difference in any kind of video interview job interview. In this Part 1 of 2, Ross Macpherson answers the following questions about video interviewing:
Introduce yourself ( "Hi, my name is Ross") and then say something around your focus or value proposition ( “I help companies...”, “My expertise is...” )
When you are called for a job interview, some common questions asked are:
The ‘Groups’ option on LinkedIn offers the most important opportunity to proactively grow both your personal brand and your professional network. In his how-to, click-by-click presentation, Jason Alba demonstrates how to use the ‘Groups’ feature to identify the right contacts for you and shows you why you’ll want to add this social networking strategy to your repertoire of job search tools.
Knowing when to enter into a discussion about compensation is critical. If you know when you should talk about it you will be in a position to negotiate from strength.
To be an effective negotiator, you must know your market value. The presentation covers the three key variables in the formula.
If the final offer is not high enough, consider negotiating for benefits that are in addition to salary.
How to customize your headline, the 120 characters that appear right under your name to build your brand online.
Suggestions for creating a compelling Summary, the first section of your profile that a visitor sees, right under your name, headline and photo. It is your “first impression,” so make it as strong as it can be.
Use the top third of the resume to grab attention and sell yourself in a convincing way. Show what you offer in a way that can be read in 7 to 10 seconds. Make the reader stop and say “this person has what we are looking for.”
Answers to the 5 most asked questions about resumes
The presentation covers a method for contacting a dream company cold, without a referral or contact. The strategy is a high-yield approach with a solid return on time invested to open doors.
I’m Patty Buchek, certified career management coach, personal brand strategist and Senior Assistant Dean at Georgetown’s McDonough School of Business. In the ready-set-go MBA job market, high achievers from all over the world who competed for admission to the program are setting up at the starting blocks for the next round of competition.
I am commonly asked in my one-on-one career coaching sessions questions regarding how to engage with Executive Recruiters and what the protocol is around loyalty, payment, and what it means if a conversation takes place.
In this second video of the series on goals, we tackle the difficult task of identifying a specific set of career coordinates to establish your direction that will allow you to dial in on your most promising MBA career.
Welcome to the third video in our 4 part series about using goals to make the most of your MBA. Today, we're going to take it to a more granular level.
I'll show you ways on how you can really showcase this MBA and have it to work to your advantage.
Hello everyone! I'm so glad you've joined me for the final video in our 4 part series about using goals to make the most out of your MBA. By now, we've taken a good bit out of the goal's apple. We've opened and we've come to explore the bodacious and audacious "What do you want to be when you grow up?" question.
In this video, Ross Macpherson focuses on the topic of cover letters and answers the questions and comments of “Do I even need them?”, “I never read them so why should I bother?” and “What are these emails I keep hearing about?” which clarifies the power of using cover letters in job applications.
During a job search, you usually ask your recipient to take some sort of action. With so many messages and so little time, you want to craft an email that makes the recipient want to open the message.
In today’s job market, a good resume simply isn’t good enough… it has to be great. A truly effective resume is more than just a pretty or well-constructed document… it’s a powerful marketing tool that allows you to stand out among your toughest competition, showcases your value to an employer in the most compelling way possible, and most importantly…makes your phone ring off the hook!
Your presence on LinkedIn is one of your most powerful career assets—a central component to your branding as you prepare yourself to land your ideal position.
What You Will LearnPractical tips to overcome the 10 most common obstacles to implementing a career change, from an executive and MBA career coach. Challenges include:
In this video, LinkedIn expert, Viveka von Rosen, describes the ways of using LinkedIn Search to effectively find the right people, jobs and companies.
LinkedIn Groups has changed a lot in the past year. In this video, you will take a quick look at these changes with Viveka Von Rosen.
One of the best things that you can do when you're looking for a job is to connect with alumni on LinkedIn. This presentation covers the 5 simple steps to find, connect and engage with the right people through LinkedIn's alumni search.
In this video, Viveka Von Rosen describes some of the best practices for connecting to new prospects or leads on LinkedIn. Viveka also suggests different invitation scripts that you can use when reaching out to these individuals.
This video covers the ways of engaging with your connections on LinkedIn through commenting, sharing and liking updates of their activities, their articles and their posts or by sending them private messages.
You want to make your resume a marketing asset that makes your case for a new direction.
The strict requirements of a one-page on-campus resume template has limitations.
Networking isn't as tough as you think. In this video, Executive Career Job Search Coach and the author of 20 Minute Networking Meeting, Nathan Perez, summarizes the basics of the “Networking” meeting covering:
In this video Nathan Perez walks you through the five simple steps that make up proper job search networking meeting. Nathan Perez also demonstrates the 20 minute networking meeting process with examples.
In this video Kate Paine describes the top 11 tips to differentiate your profile so that you can stand out amongst your peers on LinkedIn. “If you want to stand out with the crowd, give people a reason not to forget you.” This quote from Richard Branson talks about telling your story and thinking about your target audience so that you are really giving them what they are looking for. Here is the list of top 11 tips to make major improvements to your LinkedIn profile:
This next section is going to focus on Tips number 6 through 10 about specific sections of the 'Work Experience' and also a bonus tip number #11 on how to actually make your background image on LinkedIn profile.
In this video, Ross Macpherson shows how your resume and LinkedIn profile should be aligned: where they can be similar and where they should be different; what to do and what not to do.
In this video, Kate Paine, journalist and public relations executive, talks about the ultimate way for you to stand out by using a personal story in your LinkedIn About (formerly Summary) section of your Profile. Why Your Personal Story is Important?
Jennifer Vancil talks about using the Clifton strengths assessment as a basis for personal branding and how to use it.
Speed up your job search with plug-and-play AI prompts. Tap into unique resources and opportunities with “next-level” search techniques.